Who we are
Built by people who have run these businesses.
We work for the owners of founder-led and family-owned companies. We have run manufacturing, agency and trade companies ourselves, and been through the sale. Now we sit on your side of the table.
Why we exist.
The calls from buyers often start before you have a number of your own. The buyer has done this many times. You may be doing it once. We work for you in that room, from the first number to the close.

We start before the sale.
You see what the business is worth and what would raise it before anyone talks about a deal. Every fee we charge is listed on this site, so you see it before you talk to us. When you sell with us, half of what you have paid us comes off the sale fee.
How we keep it.
Three commitments you can hold us to.
Every price is public.
You see what the Seat, the pods and a sale cost before anyone asks you for a call.We only take owners we can help.
If you are not a fit, we say so and point you at the free tools.We show our work.
Every number and every recommendation comes with the reasoning behind it, so you can check it instead of taking our word for it.